Campaign card preview

All 5 packages from CAMPAIGN_TIERS rendered with the shared _build_campaign_card_html() builder. Same source feeds the portal card, the lifecycle email embed, and the downloadable attachment, change pricing in one place and all three update. Location override via ?location=.
hw_1500
Standard · handwritten
Standard handwritten campaign. Multi-region, default for repeat buyers.
1,500 letters · £2.10/letter · Total £3,400
GalimAI Campaign proposal
Recommended package · handwritten · Standard
1,500 handwritten letters
NORTH LONDON
Covers every contact point in the segment. Expected return at the going response rate is 60-90 active leads, owners who actually reply and want to talk.
Letters
1,500
Volume coverage
Per letter
£2.10
+ £250 setup
Response rate
4-6%
Handwritten avg.
Expected leads
60-90
@ £120 / lead
Why this is the right call
01
VOLUME MATCH
Volume sized to the cohort, 1,500 covers every contact point comfortably without overspending.
02
BEST VALUE
£2.10/letter is the Standard handwritten tier. Setup is fixed at £250.
03
HIGHEST RESPONSE
Handwritten outperforms printed and digital across every comparable region we’ve measured.
04
NORTH LONDON MARKET
Competitive, high-value postcodes, personal letters cut through the clutter and land.
Response rate · vs. channels 0% to 8%
Digital
   
0.5%
Printed
   
1.2%
Handwritten
   
4-6%
Cost breakdown
Handwritten letters   1,500 × £2.10£3,150
Campaign setup   one-off£250
Stamps   at cost, billed separately+ stamps
Total campaign £3,400
+ £120 per verified positive lead, charged post-campaign only.
✓
One step before we send
You’re targeting active SELLERS rather than the other side, the team will verify the letter angle positions you as bringing deals to them, not chasing. ~15 min call with our team. No payment is taken until you sign off.
Adjust volume   Flag campaign to the team →